Comments on: Socially favoured projects, real measures of engagement?

By: And the most engaging JISC Project is… JISC CETIS MASHe

And the most engaging JISC Project is… JISC CETIS MASHe — Thu, 12 Jul 2012 12:28:11 +0000

[…] And here is where the arguments start. The more accurate description is ‘the most engaging JISC funded project website index page is…’ and even then there is the caveat of (including established websites part funded by JISC). This also excludes all the blog posts, wiki pages, supplemental pages, repository submissions generated by JISC projects and also not forgetting other forms of engagement like other people writing and linking back to JISC project websites/resources. The list goes on. Sheila MacNeill at JISC CETIS has already posted some thoughts in Socially favoured projects, real measures of engagement?. […]

By: And the most engaging OUseful.info post is… JISC CETIS MASHe

And the most engaging OUseful.info post is… JISC CETIS MASHe — Wed, 23 May 2012 19:26:34 +0000

[…] I mentioned in my my previous post was can a monetary value be attached to a Tweet or a Like. In Sheila MacNeill’s related post I commented that services like PostRank put a suggested value on th…. I’m not convinced that a comment is worth $2.50, there are too many factors like who made the […]

By: Sheilamacneill

Sheilamacneill — Mon, 15 Aug 2011 16:08:16 +0000

LOL – cheques in the post;-)

By: Martin Hawksey

Martin Hawksey — Mon, 15 Aug 2011 15:57:31 +0000

Maybe JISC should employ bounty-hunters, one cent in every engagement dollar

You now owe me 6¢

By: Sheilamacneill

Sheilamacneill — Mon, 15 Aug 2011 15:25:01 +0000

Ah the “show me the money” bit, that is interesting; as you say will be interesting to see if could be for evidence. Actually might be more useful for a service like CETIS as another measure of (cost) effective networking for JISC.

By: Martin Hawksey

Martin Hawksey — Mon, 15 Aug 2011 13:44:54 +0000

Hi Sheila – like you I ended up wondering ‘So what does this all mean?’ and concluded that with this set of data nothing really concrete. Tracking a single project url give you very little information about the impact the projects are having overall.

In PostRank Analytics, which collects social shares and more, it’s interesting how they put a suggested $ value on engagement weighting comments, like/tweet and bookmarks differently. For example, in PostRank terms this comment is worth 10 ‘engagement points’ and the tweet I did 7 points. At a suggested $0.25/pt that’s $4.25 I’ve earned you

If you total all the social engagement actions recorded in the spreadsheet the project home pages have generated over $30k in ‘engagement value’. With the focus on value for money I wonder if this type of data will be used to evidence benefit.

If anyone is interested in how I generated the spreadsheet this post http://mashe.hawksey.info/2011/08/and-the-most-engaging-jisc-project-is/ has more detail.

Thanks for sharing my work

Martin